Lifestyle · Travel
Mar 29, 2025
4.5M
Total viewers
4,516,800
Video views
15,932 hrs
Total play time
12.4s
Avg. watch time
28.8%
Watched full video
12,016
New followers
74%
Retention rate
509K
Likes
6,765
Comments
109K
Shares
36K
Saves
Melbourne · Australia
Kayla
Schwalger
UGC Creator & Influencer
Kayla · Melbourne studio
§ 01
MEET KAYLA
UGC Creator & Influencer specialising in beauty and lifestyle content.
Kayla creates high-performing, conversion-focused content for beauty and lifestyle brands. She has built a highly engaged audience through authentic, relatable storytelling, generating millions of views and consistent engagement across TikTok and digital platforms.
With a strong understanding of consumer behaviour and digital marketing, Kayla produces content that not only looks elevated, but delivers real results — helping brands connect with their audience, build trust, and drive conversions.
From beauty and home content to everyday life with her rescue dog Bambi, Kayla's content is rooted in authenticity, connection, and intentional living.
kaylatynesch@gmail.comMelbourne, Australia
§ 02 — At a glance
The numbers
35K
TikTok followers
82%
Female audience
11.6%
Engagement rate
374K
Monthly views
§ 03 — Social media performance
Proven reach & engagement
A snapshot of recent campaign-ready content and the audience behind it.
Lifestyle
Recent post
369.2K
Total viewers
489,866
Video views
1,440 hrs
Total play time
10.9s
Avg. watch time
24.66%
Watched full video
1,599
New followers
61%
Retention rate
94%
New viewers
98%
Non-followers
65%
Female audience
34%
Male audience
Audience snapshot
Who's watching
Gender
- Female83%
- Male17%
- Other1%
Age
- 18 – 2419.7%
- 25 – 3459.3%
- 35 – 4417%
- 45 – 542.8%
- 55 +1.2%
Top locations
- Australia49.8%
- New Zealand43.3%
- United States2.6%
- Fiji0.9%
- Samoa0.6%
As featured by
and many more
§ 04 — Selected work
Recent campaigns
Category
Beauty
Skincare, makeup and beauty routines.
Category
Home & Pet
Interiors, intentional living and life with Bambi.
Category
Lifestyle
Everyday moments, GRWM and lifestyle stories.
Category
Travel
Destinations, hotels and on-the-go content.
§ 05 — Let's collaborate